What is Digital Signage?
‘Digital signage is a form of electronic display that shows television programming, menus, information, advertising and other messages. Digital Signage (frequently utilizing technologies such as LCD, LED, plasma displays, or projected images to display content) can be found in both public and private environments, including retail stores, hotels, restaurants, and corporate buildings, amongst other locations.’ Source: Wikipedia.
In other words, Digital Signage is a centrally controlled, content distribution platform by which to playback digital content to one or many displays or screens. Digital Signage screens can be used for the relaying of any number of types of information; live weather, news, TV, menus, flights, calendars, adverts for example.
Digital Signage is used within many industries, the most prominent and eye catching tend to be retailers who use it within store windows or to promote special offers and stock. However, schools, colleges, universities, local councils, hospitals, GPs and businesses around the globe also use signage to provide staff communications messages, information for guests and visitors or a branded TV channel.
The reason digital signage has become so popular is that it engages with the audience in a much more effective way than static signage. Moving images, visually striking graphics and the ability to refresh and change the message instantly ensures that all signage screens look exciting, up-to-date and relevant.
Digital Signage networks can be as complex or as simple as you like, scaling from control of one, two or three screens, up to however many you can handle, whilst zoning features allow you to send the same content to multiple screens or to just a handful.
Why Tripleplay Digital Signage?
Tripleplay operates from a standards based server platform using a solid state signage player, this means that our solution is cost effective, robust and does not require the management of a large estate of PC players.
Our digital signage solutions can also be managed from any web browser via laptop, tablet or IP enabled mobile device, with instant one touch override of screens enabled through our events engine.
We integrate seamlessly into our own IPTV and video on demand platform, meaning that by investing in a Tripleplay digital signage system you are also opening up the possibility of running an IPTV platform and a video resource library from the same server as and when you wish to upgrade.